Ismonia x eLeMAe Collection - Catalogue Layout.
On Saturday 8 June, we asked some friends of ours who bought from the Ismonia x eLeMAe collection to model their purchases. It was a lot of fun, and a great way to get to know how our products were recieved. We had the help of Lilly’s (eLeMAe) photographer friends, Katelyn (@katelynetc) and Tiger (@photigeraphy). Be sure to check out their work on instagram, and you’ll see their credits under the photos they took within this publication.
Typography student project. Brief was to create two spreads using features similar to The Age's 'Good Weekend' magazine, based on the article Hong Kong - Table by Table.
Classical Sans Catalogue - Brief was to create a booklet based on a group of typefaces. The booklet also had to follow a theme created by the students. I was assigned classical sans serif fonts, and together with 2 other students, we created a booklet based on a streetwear clothing catalogue. The book focuses on the classical sans serif typography but also serves a satirical examination into 'hype beast' clothing culture, like Supreme, that use sans serif type to base their design aesthetic upon.
Student project - created a book on a famous Typographer. I was assigned Adrian Frutiger, and created a booklet using Frutiger font as the main typeface.